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What a week it was! Great to see some positive price action in the crypto markets with FLOW +47.16% in the last week.
What’s on today:
🥊 Purple pill, or green pill: Polygon vs Flow
💡 Weekly Flow Blockchain News
🌊 What we’ve achieved
🆕 New to the Flowverse
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🥊 Purple pill, or green pill: Polygon vs Flow
Many on crypto twitter have been talking about Polygon’s great BD.
For those not in the clue, BD = business development.
So if a blockchain has great BD it means they're great at getting big brands to build on their blockchain.
Seeing all these tweets about Polygon’s BD got us thinking though, doesn’t Flow deliver as much? And also what could Flow learn from Polygon?
But before we get into it, some context on Polygon and Flow 👇
Polygon and Flow are both blockchains that aim to improve scalability and bring decentralised applications to the mainstream. Though they approach this goal in different ways:
Flow is a performant layer one blockchain
Polygon is a layer two scaling solution for Ethereum
In easy terms, this means Polygon is built on top of Ethereum and can enjoy the network effects that come with this.
Whereas Flow has its own thing going on and is highly scalable due to its unique architecture.
Setting aside these technicalities, they’re chains aiming to bring brands into web3 and NFTs
And this is what brings us to compare their BD in 2022.
Starting with Polygon. They had a stellar year, locking in HUGE partnerships with:
Disney accelerator
Meta
Starbucks
Reddit
Robinhood
We also saw Solana projects moving to Polygon including Phantom, Magic Eden and recently DeGods & y00ts. Other big brands launched on Polygon too including Nike, CocaCola, Amazon, Mercedes-Benz, eBay, Prada, Liverpool, Adidas, Draft Kings, Adobe and Stripe.
RECUR - a company that launches NFTs for brands - also builds on Polygon bringing along the likes of Nickelodeon, Top Gun, Paramount.
It’s fair to say Polygon’s BD is great. But now let’s take a look at Flow Blockchain.
Flow’s the OG brand blockchain. Before brand NFTs were cool, there was Flow, the NBA and NBA Top Shot.
Flow’s BD in 2022 included MASSIVE brands and IP such as:
Meta / Instagram (same as Polygon)
Ticketmaster, NFL (moved over from Polygon)
Mattel
Bud Light
Hot Wheels (moved over from WAX blockchain)
La Liga
OneFootball
AFL
We also saw International Cricket Council (ICC) launch through FanCraze, Inspector Gadget through Gamisodes, Billboard and Intel through Unblocked as well as the Bundesliga + other top European sporting leagues on The Football Club.
The largest kids social network, Zigazoo came to Flow. As did other major sporting leagues such as the NBL.
Ok, so both blockchains have great BD, but what can the Flow community learn from Polygon?
Here are our 4 key takeaways:
Bringing in brands from more industries: Many of Flow’s brand partnerships are sports-focused whereas Polygon’s partnerships have a greater spread of industries
Being louder: Flow’s BD is top-tier and comparable to Polygon’s. It just needs to be spoken about more on Twitter and the Internet
Encouraging collaboration: Polygon’s CEO famously advocates for connecting large brands together. There are learnings here in getting large brands building on the chain to build composable experiences
Strong identity: Polygon is becoming known as the ‘BD’ chain. How can Flow have an identity like this?
💡 Flow Blockchain News
Flow’s next spork (Jan 18th) will significantly increase TPS and lay the foundation to scale Flow to Petabytes of data, a feat not achieved by any other blockchain
Flowverse Socks website had a groovy upgrade
Ballerz launched the Ballerz Basketball League (BBL)
The Football Club partnered with the top tier of Belgian football
Flow partnered with well-known NFT data aggregator, Cryptoslam
NFL embraced NFL All Day on their primary social media account
Bobblz went live on Gaia Marketplace
.find integrated Emerald ID enabling you to view NFTs from multiple wallets
🌊 What we’ve achieved
Here’s a summary of everything we’ve achieved since the Flowverse Mystery Pass sale 2 months ago 🟥 🟦
Next up: we're launching our iconic art collector experience exclusive to Flowverse Mystery Pass and Sock holders
🆕 New to the Flowverse
Ballerz Basketball League: Build teams & participate in the BBL
Mindtrix: The first podcast web3.0 DAO
💼 Flow Ecosystem Jobs
Kick off 2023 by quitting the job you hate and getting a new one in web3!
View and apply to Flow Blockchain ecosystem roles here!
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